Achieve Business and People Results with LEAD NOW!

The LEAD NOW! Model assists busy leaders in identifying their strengths and addressing gaps in their leadership skills. It provides a practical, structured, and research-based approach to developing essential leadership competencies that drive desired organizational outcomes. By focusing on the key relationships leaders must mange and the results they need to produce, LEAD NOW! enables leaders to enhance their effectiveness and achieve tangible results.

the LEAD NOW! Leadership Development Model
infographic with the leader at the center and four spokes coming off that representing the four critical relationships - the leader's boss, peers, direct reports, and customers

Address four critical relationships

The LEAD NOW! Model offers a complete and comprehensive picture of the essential attributes of effective leadership by focusing on the 4 critical relationships all leaders must nurture and manage: their boss, their peers, their direct reports, and their customers. The needs of each relationship define the four quadrants of the LEAD NOW! Model.

The Four Quadrants of Great Leadership

Create Purpose

Externally focused business results

As a leader, you must be responsible for defining vision and strategy.

Lead Change

Externally focused people results

As a leader, you are responsible for creating and championing change efforts that will benefit the organization.

quadrant one of the LEAD NOW! Leadership Development Model
quadrant four of the LEAD NOW! Leadership Development Model
quadrant two of the LEAD NOW! Leadership Development Model
quadrant three of the LEAD NOW! Leadership Development Model

Deliver Excellence

Internally focused business results

As a leader, you are responsible for translating the strategy into day-to-day execution.

Develop Self and Others

Internally focused people results

As a leader, you must value learning for yourself and for others.

Comprehensive Leadership Development Tools

The LEAD NOW! Leadership Development Model is supported by our comprehensive LEAD NOW! Suite. With award-winning books, research-based and validated self and 360 assessments, a complete video library, coaching cards for quick reference, action-planning workbooks, and more.

The LEAD NOW! Leadership Development Suite including our award winning books, coaching cards, and assessments

LEAD NOW! Certifications and Licensing Available

group of leaders leaving a LEAD NOW! workshop

You can bring the entire LEAD NOW! Leadership Development suite of tools into your independent coaching or consulting practice, or in-house with a LEAD NOW! Certification or LEAD NOW! All Access Licensing. Schedule a time to speak with our Client Solutions team to learn more and determine the best option for your needs.

Meet Our LEAD NOW! Leadership Development Experts